Case studies

Just as the world of fitness is constantly evolving, gyms around the world are tasked with matching these consumer interests to entice their ideal client base. 

Each style of fitness facility (boutique studios, budget clubs, high-end clubs, etc) offers a different consumer appeal and value proposition, but they are rarely effectively combined. 

HITIO/MUDO Gym, a native Norwegian fitness chain, is changing that. HITIO/MUDO has pioneered an innovative gym concept of a traditional fitness facility that is tailored for every member of the family.

Harder is an excellent example of how taking the time to get acquainted with the Perfect Gym gym management system can lead to long-term benefits, increase in revenue and decrease in operational costs.

The Automation Center reduces the overall cost of running a business

With the help of Perfect Gym, Harder has automated the majority of the bureaucratic member-client interactions. With their no-strings-attached membership plans, Harder was able to successfully implement an automated sign-up form.

Club Towers offers a unique experience, combining fitness facilities with a spa and nutrition. At the broadest level, their offering is:

Established in 1978 as a Swedish non-profit organization, Friskis & Svettis have grown to 500,000 members. You can now find Friskis & Svettis outside of Sweden, in Belgium, Denmark, France, or even the UK. They believe a successful workout engages both the body and senses. This is why they offer a variety of ways to exercise. Every individual user gets a personal experience.

Just as the world of fitness is constantly evolving, gyms around the world are tasked with matching these consumer interests to entice their ideal client base. 

Each style of fitness facility (boutique studios, budget clubs, high-end clubs, etc) offers a different consumer appeal and value proposition, but they are rarely effectively combined. 

MUDO Gym, a native Norwegian fitness chain, is changing that. Mudo has pioneered an innovative gym concept that brings together the niche experience of martial arts classes and a traditional fitness facility.

Gyms are constantly pushing the boundaries of what the modern fitness experience can mean. For many, that means combining the once traditional lines of fitness facility types: luxury and budget. 

GO24 Fitness, based in Hong Kong, has melded the best of both worlds with its high-end technological capabilities of a top dollar gym with the affordability and flexibility of budget gyms. 

Modern definitions of fit and healthy lifestyles have evolved over the last decade. Instead of just regularly going to the gym, pursuing wellness now means anything from leisure activities to mental exercise, and even traveling.

In fact, As tourism worldwide has soared doubled to reach 1.19 billion international travelers in the last decade, so have a wide variety of options now available to travelers. 

As an immature but growing fitness market, Turkey holds a wealth of promise for continued growth of its fitness industry. In the last two years alone, its domestic health and wellness segment grew by 17% in revenue. The nation’s largest corporate sports chain, Mars Sportif, has been an instrumental part of driving Turkish public interest and engagement with fitness through its budget offerings and high-end facilities. Perfect Gym is happy to service the leading fitness brand within the Turkish market. 

In charge of maintaining and configuring system processes, connecting central management systems to 1st party tools, and overseeing development of the Fitness One mobile app, Jake Curreri is endlessly experimenting with ways technology can elevate fitness experiences.

After working with PerfectGym to create their client portal, open API and PG back office manager last October, Curreri sat down with PG to catch up on how the club management platform is working for him and how the open API has helped his club’s staff and members.

“I enjoy working in the fitness industry because it is super dynamic. You have to stay on par to fulfill the clients' needs, but always keep budget in mind.”

Says Harm Cremer, PG client and Head Manager of the il fiore health centers chain in the Netherlands.