After hours

You may have asked yourself already few times why are boutique studios so popular right now. They are definitely not “full option” health clubs where you can find 5 rooms for group classes, cross fit garage space, plenty of cardio machines, a climbing wall, a steam room and a swimming pool all packed on 10 thousand square meters. Being something exactly opposite, boutique studios are extremely professional and focus on one to max two specializations. Such gyms have few things in common: have ca.

I often have to argue with an opinion that a good group class instructor is the one with huge theoretical knowledge, having many courses and workshops diplomas and being just an expert in what he/she is training. Many assume that those are key elements to say that this person is the right one on this position and fulfills his responsibilities in the best way possible and, of course, will have always classes full of people. The reality might be completely different.

You may have different approach towards the whole gym staff issue. There are few schools that treat this subject completely differently or diverse but the latest findings of IHRSA can force you to have a second thought about it. One crucial and the most important fact is: the gym team plays a vital role in keeping the customers engaged and active in a long-term perspective.Therefore, building an effective fitness team seems even more crucial for your business. Those people will transmit your values and care about your members.

I would always believe that doing business is a mix of talent, intuition, luck and of course knowledge. As the first three either you have or not, the last one is a matter of time and hard work. Know-how comes with experience you gain over the time, with training, workshops and analysis. You may like it or not but without hard data you cannot manage and grow your business. You have probably learned tough lesson that some numbers may say two different things depending on how you read them. This may lead to completely contradicting conclusions and can seriously affect your business strategy.

Na początku możesz pomyśleć, że ten temat nie jest naprawdę dla Ciebie i można go pominąć. Skupiasz się na sprzedaży, czyli innymi słowy na pozyskiwaniu nowych klubowiczy na bardzo konkurencyjnym rynku. Obserwujesz dynamiczny wzrost zarówno w ogólnej liczbie klubowiczy, jak i w ogólnej sprzedaży. Kluczowy jest fakt, że ta sytuacja nie będzie trwała wiecznie i na bardziej dojrzałym rynku, musisz zacząć rozważać nowe narzędzia i współpracę z istniejącymi klientami.

If you have money, want to start your fitness business, do not have your own great idea but you feel confident about you plan – then starting a franchise I would say is a good idea. A strong product or service should defend itself and if a franchise concept is good enough you should be confident about quick growth of your business. This seems to be perfect solution and pretty safe investment overall. The costs of a franchise can vary depending on the fact if you are buying a part of the concept or the whole thing and also the expectations from the franchising side.

Integrating technology into your health club strategy can enhance member retention and the club revenue. To start off you need to identify your market segmentation in order to use the technology in an effective way. Knowing who your customers are is crucial while implementing fitness-targeted technology. Equipped with the knowledge about your members check what high-tech opportunities  there are for you.

Wdrażanie oprogramowania do zarządzania siłownią do strategii biznesowej jest to świetny sposób, aby pomóc uruchomić i stale rozwijać swój udany klub zdrowia. Kiedy szukasz oprogramowania siłowni dla centrum fitness są niektóre z kluczowych funkcji, które należy szukać i oceniać. Każdy właściciel klubu i kierownik chce śledzić wszystkie aspekty ich obiektu i dlatego jest w stanie odbierać i monitorować regularne raporty śledzić ważne numery i liczby jest koniecznością.

Ogólnie rzecz biorąc, wszyscy potrzebujemy dodatkowego bodźca, aby podjąć jakieś działanie. Strach jest jednym z takich bodźców i do pewnego stopnia, choć może nam się to nie podobać, jest on naprawdę bardzo cenny i potrzebny. Ale strach ma też bardzo złą stronę - może paraliżować i powstrzymać przed podjęciem jakiegokolwiek działania. W obliczu strachu ludzie reagują w różny sposób, ale bez wątpienia może on powodować problemy i zaszkodzić Twojej działalności.

You might consider it boring but I will repeat myself again – February is a love month and we cannot do anything about it, expect for benefiting from it. If you have not changed your promotion strategy with the New Year, then February is a great moment to try out something new in this area and see if it works out for you. During a normal working day, you probably struggle with off peak hours. So let’s address this issue with a happy hours promotion and at the same time, show some love for new customers!