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As an immature but growing fitness market, Turkey holds a wealth of promise for continued growth of its fitness industry. In the last two years alone, its domestic health and wellness segment grew by 17% in revenue. The nation’s largest corporate sports chain, Mars Sportif, has been an instrumental part of driving Turkish public interest and engagement with fitness through its budget offerings and high-end facilities. PerfectGym is happy to service the leading fitness brand within the Turkish market. 

We are ecstatic to announce that PerfectGym Software now offers an integration with the popular fitness application ClassPass. 

The integration is simple to use for both consumers and our clients. Through the ClassPass app, non-members now have the option to attend classes at your facility without committing to full time memberships.

Despite recent surges in popularity, trampoline parks are still tasked with the daunting challenge of transitioning from a novelty one-time experience to a repeat-business model.

While it goes without saying that the best strategy to build your trampoline park business is to let your stand-out facility and services bring customers back wanting more, trampoline parks can benefit from other creative techniques to acquire to customers, and most importantly, retain them. 

There are many facets to running a fitness club; processes, customer care, finances, and equipment maintenance are just some of those. Club owners need to spin a lot of plates at once to make a gym work. And if one plate falls and smashes it can sometimes spell disaster for the whole show. 

Yes, fitness club management is tough.

But there is one secret weapon most clubs aren’t utilizing for their business: An advanced Point of Sale (POS) system. 

Knowing your members better can help you better match services to their needs, thus generating happier customers, more referrals, and higher brand loyalty to your fitness club.

But let’s face it, people don’t exactly jump for joy when they hear the word ‘survey’. For good reason too. Surveys and questionnaires, for the most part, are boring and tedious tasks for people. However, your fitness questionnaires don’t have to follow suit. 

This blog post will give you example questions and tips for:

It takes a special kind of person to dream about opening their own fitness club. Some may say these people are passionate, some may say crazy, and honestly, those two things are probably true. 

You probably know how this customer journey goes: a prospect walks into your fitness club, grabs a guest pass, works out for an hour, leaves and never comes back. 

The first question you may want to ask is: why didn’t they come back? 

But the real first question you should be asking is: did anyone follow up with this prospect?