Improve your health club's business performance with tips, articles, and first-hand experiences from fitness industry professionals around the globe. dev.
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New Year, New Fit-Tech! The fitness industry is primed and ready to take 2020 by storm with continued innovation in technology, styles of training, and world-class facility experiences. Pursuing health and wellness is more popular than ever with consumers, allowing the fitness industry to push into new verticals and reach a wider audience than ever before.
Modern definitions of fit and healthy lifestyles have evolved over the last decade. Instead of just regularly going to the gym, pursuing wellness now means anything from leisure activities to mental exercise, and even traveling.
In fact, As tourism worldwide has soared doubled to reach 1.19 billion international travelers in the last decade, so have a wide variety of options now available to travelers.
As an immature but growing fitness market, Turkey holds a wealth of promise for continued growth of its fitness industry. In the last two years alone, its domestic health and wellness segment grew by 17% in revenue. The nation’s largest corporate sports chain, Mars Sportif, has been an instrumental part of driving Turkish public interest and engagement with fitness through its budget offerings and high-end facilities. PerfectGym is happy to service the leading fitness brand within the Turkish market.
Fitness facilities are constantly adapting new technology to keep up with consumer demands, whether that’s new exercise equipment or digital tools and applications that cater to your customers.
As gyms have become increasingly self-operating with the help of fitness and management technology, one of the most impactful tools gyms can use are in-house kiosks.
We are ecstatic to announce that PerfectGym Software now offers an integration with the popular fitness application ClassPass.
The integration is simple to use for both consumers and our clients. Through the ClassPass app, non-members now have the option to attend classes at your facility without committing to full time memberships.
The world of fitness technology is undeniably booming, creating new opportunities in which fitness consumers have countless options, classes, gadgets, and applications at their service to help them reach their respective goals. Especially in boutique and high-end facilities, new-wave innovative equipment or personal devices seems to now be expected as part of the complete “modern fitness experience”.
Work-life balance in the modern workplace is not something to be taken lightly. Not only is employee happiness proven to improve productivity and output, but it is an essential tenet for the overall wellbeing and health of the working population.
Corporations are in many ways like a human body.
Each element of a business needs to work independently yet stay in line with the directions given by corporate. Every branch has an important responsibility, and together, the individual parts and their respective tasks merge to form a whole enterprise.
As a result, the overall wellbeing of a corporation depends largely on the health of its many parts. When one division of an enterprise becomes ‘sick’, it can weaken an entire organization, leaving it more vulnerable to risk.
Despite recent surges in popularity, trampoline parks are still tasked with the daunting challenge of transitioning from a novelty one-time experience to a repeat-business model.
While it goes without saying that the best strategy to build your trampoline park business is to let your stand-out facility and services bring customers back wanting more, trampoline parks can benefit from other creative techniques to acquire to customers, and most importantly, retain them.
Smoothly entering growing new markets, altering business models to meet customer demands and staying ahead of global trends requires flexibility and understanding for enterprise fitness clubs to expand. And this can only be gained from working closely with an advanced software provider with broad international experience.
Currently, the industry is enjoying a sustained period of growth. With higher consumer awareness of health and wellness, the commodification of fitness has skyrocketed in popularity.
